Hugh Hysell is president of HHC MARKETING, an integrated marketing, promotions and services company specializing in entertainment and niche marketing. HHC's clients include over 200 Broadway and Off Broadway shows, TNT Network, The Metropolitan Opera, New York Musical Theatre Festival, FilmandStagejob.com, and BroadwayBox.com. Recent successes include promotional partnerships with Guinness World Records, Starz/Encore, New Jersey Transit, Atkins, Bloomingdale's, AOL, Macy's, Perrier, Continental Airlines, Virgin Airlines, Children's Museum of Manhattan, ABC, Out Magazine, McDonalds, Toys R Us, Bravo, E!, AMC Empire 25, US Postal Service, Perrier, The New Let's Make A Deal, Gray Line Sightseeing, NY Daily News, NY Times, Star Ledger, and Verizon. Hugh is an adjunct professor at Columbia University where he teaches graduate MFA Theatre Management students about Marketing and Promotions for Live Entertainment. He has also lectured at NYU, University of Florida, Out Professionals, and Theatre Resources Unlimited. Hugh is proud to have launched several online medias such as
www.HHCevents.com,
www.BroadwayInsider.com and
www.TheMenEvent.com, all created to better serve his clients.
Michael is responsible for developing key marketing &
promotions for hit Broadway and Off-Broadway productions..
Michael has created large scale promotions with such key
partners as E!, AOL Time Warner, Sony Music, Starz/Encore,
Bloomingdale's, Macys, Enterprise Rental Cars, Media Bistro,
Australia Tourist Commission, McPherson Wines and
McDonald's. In addition, he has directed the media and trade
placement for all of the firm's clients. Michael came
directly to HHC MARKETING from Columbia Artists
Management/Theatricals Inc. where his management credits
included the Broadway and/or National Touring productions of
TAP DOGS, CHICAGO, STOMP, TRAINSPOTTING, FASCINATING
RHYTHM and Savion Glover's FOOTNOTES.
Matt Sicoli has
created promotions for many entertainment entities including
Broadway and Off-Broadway shows, cable TV stations such as
TNT, and websites. Matt has excelled in fostering business
partnerships and creating marketing campaigns with such
partners as SIRIUS Satellite Radio, The Golden Globes, Duane
Reade, Clear Channel, NY Rangers, BJ's Wholesale, to increase
both brand awareness and subscriber membership. In addition,
he assisted in the coordination of the "Largest Coconut
Orchestra" for MONTY PYTHON'S SPAMALOT which set the
Guinness World Record and won the GOLD GLOBES award for the
best small budget campaign.
Kayla Kuzbel Sales and Marketing Manager
BroadwayBox.com & BroadwayInsider.com
Kayla Kuzbel
is the driving force behind the sales for BroadwayBox and
BroadwayInsider, sending direct response emails to hundreds of
thousands of subscribers daily. Kayla is a graduate of Western
Connecticut State University with a Double Bachelor of Arts in
Theatre Arts and English Professional Writing. In addition to
her work at HHC Marketing, Kayla designs and operates websites
for several of Broadway's stars.
